Strategy to Improve The Competitiveness of Cooperatives
نویسندگان
چکیده
This research purposes is to analyze cooperative’s strategy improve its competitiveness based on information technology utilization. employs a quantitative descriptive approach, analysis cooperative with Policy Analysis Matrix (PAM) in consideration of input and output. Cooperative’s business development an analytic hierarchy process (AHP). The conducted active cooperatives open data system (ODS) Central Java Province. 64.82% all have utilized their operation 35.18% not operation; Result the using Domestic Resources Cost Ratio (DRC) = 0.240 Condition shows that efficient has comparative advatage. Private (PCR) 0.229, means been able use domestic actual price competitive advantage. Cooperative advantage competitiveness. results AHP five criteria show criterion most prioritized weight value 0.365; capital criterion’s 0.218; human resource 0.195; network 0.164, marketing 0.058. standard does include export variable, thus further needs be different measuring tool from this research.
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ژورنال
عنوان ژورنال: Jejak: Jurnal Ekonomi dan Kebijakan
سال: 2021
ISSN: ['2460-5123', '1979-715X']
DOI: https://doi.org/10.15294/jejak.v14i1.25420